Email and WhatsApp marketing that keeps customers coming back
Your existing customers and enquiries are your most valuable audience. We set up permission-based email and WhatsApp communication that nurtures leads, announces offers and drives repeat business.
Why email and WhatsApp still matter
Email and WhatsApp marketing are direct, permission-based channels that let a business communicate with people who have chosen to hear from it — without depending on social media algorithms or paying for every impression.
WhatsApp is how many customers in Kerala prefer to communicate, while email remains strong for detailed information, B2B communication and e-commerce. Used respectfully, both channels deliver excellent returns.
Email or WhatsApp?
Email marketing
- Newsletters, product updates, offers
- Automated welcome and follow-up sequences
- Abandoned cart and order emails
- Detailed content and B2B communication
- Low cost per message
WhatsApp marketing
- Personal, conversational communication
- WhatsApp Business catalogue and quick replies
- Approved template messages via WhatsApp Business API
- Click-to-WhatsApp ads and chat automation
- Very high open rates when used respectfully
What we set up and manage
- Email platform setup and domain authentication (SPF, DKIM, DMARC)
- Newsletter design and templates
- Welcome, follow-up and re-engagement automations
- WhatsApp Business profile, catalogue and quick replies
- WhatsApp Business API onboarding through approved providers
- Message templates and approvals
- Audience segmentation and opt-in forms
- Campaign calendars and copywriting
- Chatbot flows for common questions
- Performance reporting
Permission and good practice
We only send messages to people who have agreed to hear from you, include clear opt-out options and follow platform policies, including WhatsApp’s Business and Commerce policies. Bulk messaging to purchased lists damages your reputation, can get numbers banned and may breach privacy laws. We help you grow your list the right way, through website forms, in-store sign-ups, ads and customer interactions.
Email and WhatsApp marketing FAQs
Still have a question? Talk to our team or message us on WhatsApp.
Can you send bulk WhatsApp messages?
We use the official WhatsApp Business Platform through approved providers to send approved template messages to customers who have opted in. We do not use unofficial bulk-sending tools, which risk number bans.
What is the WhatsApp Business API?
It is Meta’s platform for businesses to send and receive WhatsApp messages at scale, with multiple agents, automation and integrations. It requires a verified business and an approved provider.
Is there a cost per WhatsApp message?
Yes. Meta charges for certain conversations or messages based on category and country, and providers may add platform fees. We explain costs before setup.
Which email tools do you use?
We work with reputable platforms such as Mailchimp, Brevo, Zoho Campaigns and others, choosing based on your needs and budget.
Why do my emails go to spam?
Common causes include missing domain authentication, poor list quality, spammy content or sudden sending spikes. We fix authentication and follow deliverability best practices.
Can you automate follow-ups for website enquiries?
Yes. We can send instant acknowledgements and follow-up sequences by email and WhatsApp when someone submits a form.
How often should we send newsletters?
Monthly is a good starting point for most businesses; e-commerce brands may send more often. Relevance matters more than frequency.
Can WhatsApp marketing integrate with our CRM?
Yes. Through the API and integration tools, conversations and leads can sync with many CRM systems.
Make the most of the customers you already have
We will recommend a simple, compliant setup for email and WhatsApp.